Overview - This articles outlines a fast method for anyone to form their own opinion of the popularity of any computer optimization program (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be aware that, although the method described in this article is new and not perfect, it does present a distinct advantage over most other alternatives.   

The problem - Despite the range of software claiming to optimize computer performance, most computer users do not tend to rely on impartial information in order to verify the popularity of computer optimization software before making their purchase. This is a challenge as computer optimization software which are not popular may be either new, or unproven or both, are therefore riskier.

The options - Most users still rely on forums. Yet the problem with this approach is that forums provide, at best anecdotal evidence of the popularity of any software. Another obvious downside is the risk that participants to the forum may seek to just promote their own software instead of providing their independent opinion.

Another method is to visit software vendors’ sites. Clearly vendors are not independent and this is an inherent limitation of this method.

An alternative method relies on trusted independent sites, which review different computer optimization software with similar functionality, for example Anit-Virus software, Registry Cleaning Software, Anti Adware/ Spyware programs etc… The challenge with this method is that the vast majority of these websites focus primarily on the detailed functionality and do not provide independent data on the real popularity of the software they are comparing.

So how can users looking to optimize their computer form their own independent opinion of the most popular software to purchase? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Many of the most popular computer optimization software are sold at least partly through digital market places and are given an indicator of popularity known as Gravity. In the main, Gravity is an indicator of the number of sales for a particular digital product over time. Clickbank compute and compare the Gravity score of any digital product independently from any software vendor. Gravity is therefore a good independent measure of popularity. Any users can independently check the popularity of any computer optimization software by checking out Clickbank or another digital marketplace. Eventhough this method also has its own limitation (some Computer Optimization Software may not be sold through Clickbank), the fact remains that it is one of the most accessible method of independent review today.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).